Build Trust in AI
Ethical AI assurance to maximise benefits, minimise risks and lead your industry with confidence.
We help our clients build trust in their AI solutions with advanced AI assurance.
We equip them to develop and deploy innovative and ethical artificial intelligence which manages risk and reduces the social and environmental harms linked to AI.
BeehAIve® is the world’s first ethical AI assurance SaaS platform — championing safety, standards and sustainability.
BeehAIve® minimises risk and ensures your AI deployment is optimised for success.
When you get AI
right
[ COMPETITIVE ADVANTAGE ]

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Enhanced decision making, products & services |
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Improved operational efficiency |
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Boost in profits |
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[ RISKS ]


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Operational risks |
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Reputational risks |
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Hit to bottom line |
Our Expert Approach
The founding team formed out of the award-winning AI Ethics Masters at the University of Cambridge.
We specialise in ethical AI assurance, minimising risk and maximising benefits for your AI develoment and deployment. Third-party evidenced AI assurance prepares for global compliance and increases stakeholder trust and engagement, positioning you as a leader in your industry. Our expertise in rapidly developing global AI regulations and standards guarantees responsible and effective AI strategies.
Our
Expert
Approach
Our Services
01 Audits & Certification
02 Governance & Assurance
03 Policy & Strategy
04 Security & Red teaming
05 Sustainability
06 Upskilling
07 Vendor Selection
[ PUBLIC SECTOR ]
Client


Story
⇨ A legacy UK public sector organisation recently formed an AI Council of key internal stakeholders. EthicAI ran a series of workshops on AI ethics and the international
governance landscape then provided a specialised team of policy experts to gather input and draft their organisation AI Strategy.
⇨ A legacy UK public sector organisation recently formed an AI Council of key internal stakeholders. EthicAI ran a series of workshops on AI ethics and the international governance landscape then provided a specialised team of policy experts to gather input and draft their organisation AI Strategy.
Our expert global team will empower you to develop ethical AI that meets your objectives and delights your stakeholders.




Our expert global team will empower you to develop ethical AI that meets your objectives and delights stakeholders.




We’ve been thinking
How AI is reshaping news consumption
The Reuters Institute’s Digital News Report 2025 lands at a crucial moment for news media. Based on nearly 100,000 survey respondents across 48 markets, this year’s report is the most extensive to date, covering regions that together account for more than half the...
Why the calls to pause the EU AI Act?
The EU Artificial Intelligence Act (EU AI Act) is the world’s first comprehensive regulatory framework for AI, adopted in May 2024 and in force since August that year. Its approach is famously risk-based: it bans ‘unacceptable risk’ systems outright, imposes strict...
What global standards for artificial intelligence mean for AI assurance
Efforts to govern AI to date have relied heavily on voluntary principles and high-level ethics guidelines emphasising fairness, transparency, accountability, and safety. While useful for setting the tone of responsible AI development, guidelines often lacked the...