Build Trust in AI
Ethical AI assurance to maximise benefits, minimise risks and lead your industry with confidence.
We help our clients build trust in their AI solutions with advanced AI assurance.
We equip them to develop and deploy innovative and ethical artificial intelligence which manages risk and reduces the social and environmental harms linked to AI.
BeehAIve® is the world’s first ethical AI assurance SaaS platform — championing safety, standards and sustainability.
BeehAIve® minimises risk and ensures your AI deployment is optimised for success.
When you get AI
right
[ COMPETITIVE ADVANTAGE ]

![]() |
Enhanced decision making, products & services |
![]() ![]() ![]() ![]() |
Improved operational efficiency |
![]() ![]() ![]() ![]() |
Boost in profits |
wron
[ RISKS ]


![]() ![]() ![]() ![]() |
Operational risks |
![]() ![]() ![]() ![]() |
Reputational risks |
![]() ![]() ![]() ![]() |
Hit to bottom line |
Our Expert Approach
The founding team formed out of the award-winning AI Ethics Masters at the University of Cambridge.
We specialise in ethical AI assurance, minimising risk and maximising benefits for your AI develoment and deployment. Third-party evidenced AI assurance prepares for global compliance and increases stakeholder trust and engagement, positioning you as a leader in your industry. Our expertise in rapidly developing global AI regulations and standards guarantees responsible and effective AI strategies.
Our
Expert
Approach
Our Services
01 Audits & Certification
02 Governance & Assurance
03 Policy & Strategy
04 Security & Red teaming
05 Sustainability
06 Upskilling
07 Vendor Selection
[ PUBLIC SECTOR ]
Client


Story
⇨ A legacy UK public sector organisation recently formed an AI Council of key internal stakeholders. EthicAI ran a series of workshops on AI ethics and the international
governance landscape then provided a specialised team of policy experts to gather input and draft their organisation AI Strategy.
⇨ A legacy UK public sector organisation recently formed an AI Council of key internal stakeholders. EthicAI ran a series of workshops on AI ethics and the international governance landscape then provided a specialised team of policy experts to gather input and draft their organisation AI Strategy.
Our expert global team will empower you to develop ethical AI that meets your objectives and delights your stakeholders.




Our expert global team will empower you to develop ethical AI that meets your objectives and delights stakeholders.




We’ve been thinking
Introducing BeehAIve®: ethical AI assurance at enterprise scale
Artificial intelligence is becoming embedded in the daily operations of enterprise organisations worldwide. But as adoption accelerates, so do the risks — and so does the scrutiny. With regulators, investors, and the public demanding greater accountability, AI...
AI and virtual manipulation in 2025
Artificial intelligence (AI) has moved to the centre of geopolitical strategy. The 2025 Virtual Manipulation Brief from the NATO Strategic Communications Centre of Excellence (StratCom COE) offers a sobering examination of how AI is now embedded in foreign information...
Shaping responsible AI in the energy sector
As artificial intelligence presents the possibility of becoming an integral driver of the energy transition, the industry finds itself at an important moment. AI promises enormous benefits - from real-time grid optimisation and predictive maintenance to customer...