Master AI Risk
AI assurance to master AI risk and compliance and unlock the full potential of AI.
We help our clients minimise AI risk from their AI solutions with AI assurance.
We equip them to deploy innovative, responsible and safe artificial intelligence models and systems which do what they’re meant to do — and nothing they shouldn’t.
BeehAIve® is the world’s first scaleable AI assurance SaaS platform — providing the tools to detect, assess and govern AI risk before it becomes a threat.
BeehAIve® minimises AI risk and ensures your AI deployment is optimised for success.
When you get AI
right
[ COMPETITIVE ADVANTAGE ]
 |
Enhanced decision making, products & services |
|
Improved operational efficiency |
|
Boost in profits |
wron
[ RISKS ]
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Operational risks |
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Reputational risks |
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Hit to bottom line |
Our Expert Approach
EthicAI is a University of Cambridge spinout.
We specialise in responsible AI assurance which minimises AI risk and maximises the benefits of deploying AI in your organisation.
Third-party evidenced AI assurance prepares for global cross-border compliance, increases stakeholder trust and engagement, and positions you as a leader in your industry.
Our expertise in the rapidly developing global AI regulatory and standards landscape guarantees responsible and forward-thinking AI risk strategies.
Our
Expert
Approach
[ PUBLIC SECTOR ]
Client
Story
⇨ A legacy UK public sector body recently formed an AI Council of key internal stakeholders, but they lacked a clear overview of all AI initiatives organisation-wide.
They used the AI assurance platform to develop a full risk register of all current and planned solutions.
⇨ A legacy UK public sector body recently formed an AI Council of key internal stakeholders, but they lacked a clear overview of all AI initiatives organisation-wide. They used the AI assurance platform to develop a full risk register of all current and planned solutions.
Our expert global team will empower you to develop and deploy AI that minimises risk, meets your objectives and delights your stakeholders.
Our expert global team will empower you to develop and deploy AI that minimises risk, meets your objectives and delights your stakeholders.
We’ve been thinking
This is no AI bubble – here’s why
Fears about another AI winter are misguided. AI is not more advanced than earlier eras, but economic and political conditions have changed.
How AI is reshaping news consumption
The Reuters Institute’s Digital News Report 2025 lands at a crucial moment for news media. Based on nearly 100,000 survey respondents across 48 markets, this year’s report is the most extensive to date, covering regions that together account for more than half the...
Why the calls to pause the EU AI Act?
The EU Artificial Intelligence Act (EU AI Act) is the world’s first comprehensive regulatory framework for AI, adopted in May 2024 and in force since August that year. Its approach is famously risk-based: it bans ‘unacceptable risk’ systems outright, imposes strict...